
Instagram:
August 28th, 2020.
I published my first Instagram Reel. It got 500 views in an hour, 2x to 3x than a typical video would generate for me in the first hour.
Something to note – my likes in comparison to views were low, in comparison to my other instagram videos likes to views ratio.
View this post on InstagramA post shared by Jake Twomey (@jaketwomey) on
August 28th - September 2nd, 2020
I publish 7 Reels for @jaketwomey. Raking in over 10k views.
All of the Reels hit the Explore page. I know this because when I go to my explore page shortly after I post, my video is there. Oftentimes in the top spot.Ā
Iām also seeing my friend @leahonthemic Reels on the explore page as well.Ā
Another reason why I know the videos are on the explore page is because they are getting likes from randoms.
Ā
For every 100 hundred likes, my account would attract two new followers.
Ā
The views are up because the nature of a Reel has quick cuts. I imagine a user scrolling over the video on the explore page counts as a view. Or maybe they have to click on it? I suspect itās former. I’m open to a fact check.
Ā
September 3rd, 2020.
I archive 250 Instagram posts on my personal account @jaketwomey going back to 2012.
September 4th, 2020
I produce two of what I believe to my best Reels yet.
Why do I think these Reels are the best?
My whole body is perfectly framed in the video. Sound and lighting is good. I apply quick cuts and pop-up text on the screen.Ā
Ā
Iām also using a popular āmoodā filter. Instagram will show your video to other users who express interest in the Mood filter. It works like a hashtag.
Ā
And I used four hashtags ranging from 15mil to 130k in total tags respectfully – #selfcare #selflove #affirmations #positiveaffirmationsĀ
Ā
Both the videos got 75% less views than my previous 7 Reels produced between August 28th and September 2nd.Ā
September 4th, 6 hours later. .
I unarchive 27 posts and put them back on my feed.
September 5th, 2020
The two new Reels doubled in views from yesterday. The 7 Reels posted from Aug 28 – Sep 2 are continually gaining 10-50 per day.
Lesson Spotlight:
Having a long withstanding profile of videos with quality engagement and likes is a factor of whether instagramās algorithm will favor your profile with new Features.Ā
Ā
My first 7 Reels were automatically having success on the Explore page. But when I archived 250 Posts, it told the algorithm something that knocked my profile off that trusted list.Ā
Ā
Putting 27 videos back on my feed has appeared to help.
September 5th, 2020
I unarchived 70 more posts from my feed. Mixing in posts from 2012-2020.
September 8th, 2020
Published three videos to @bluedoormedia. I used trending songs and started them all with ‘5 reasons why you should do something…’ They got 142, 120, and 122 views after 24 hours.